A mobile application is a program that is downloaded to smartphones or tablets. Free or paid, they run on iPhones or Android OS. With the APP, mobile users have access to advanced functions, games or educational programs
Référencement PME has assembled a team of developers specializing in the creation of mobile applications in Montreal.
Professional developers and designers advise and support you at all stages of creating your APP:
- Conception;
- Development;
- Design and ergonomics;
- Promotion, performance…
These Mobility Experts integrate your “business needs” and build your mobile applications that are compatible on all platforms.
An application for what?
- Reach your customers without a Wi-Fi connection;
- Offer rich functions and intuitive interface;
- Have push notifications and alerts to keep in touch;
- Monetize your content;
- Provide and promote additional services or products;
- Strengthen the image of a dynamic company;
- Impose increased credibility via a fun or educational utility;
- Gain a competitive advantage;
- Strengthen customer engagement with your brand.
Not only do we design the application of your dreams, but once finished, we are able to make it communicate with all your technologies: connected objects, cloud applications…
We code mobile projects for: smartphones/smartphones, tablets, smartwatches and new digital devices.
Tailor-made applications for:
- your employees (B2E),
- the general public (B2C), or
- of your customers & partners (B2B&B2B2C).
- Startups, VSEs, SMEs, ETIs,
- Large groups and
- Communities
CROSS-PLATFORM | TAILOR-MADE | EFFICIENT
*Microsoft retired its “Window Phone” operating system in mid-July 2017, the phones must switch to “Windows mobile”.
Your tailor-made mobile application to achieve your goals
The world of smartphones (Apple, like Android) and tablets has been developing exponentially over the past 5 years and our habits have been completely turned upside down.
The almost unlimited possibilities of these technologies affect all fields of application: e-commerce, information dissemination, games, meetings, collaborative services, finance, blogging, video, music, etc.
The world of mobile APPS is now at the heart of issues that all companies must face to stand out from the competition. You have to be both innovative and efficient while having control over these new technologies and dominate your sector through:
- a multi-platform presence,
- omnichannel (or multichannel) communication,
- an enrichment of its customer portfolio thanks to exemplary proximity,
- Excellent profitability and monetization using reliable tools.
Not to mention a strong brand image and reputation on social media.
Application creation
- IOS mobile apps
- Android mobile apps
- Collaborative Application, User Interaction
- Geolocation with real-time object tracking and route convergence.
Mobile App Developer
- Augmented reality
- Creation of a mini ” Store ” within the iPhone/iPad apps, a real e-commerce module.
Cross-platform applications
- Smartphones, Iphones, Blackberry,
- Tablets, Phablet, all OS, browsers, and web applications
The expertise of our Mobile App development agency:
Design and creation of an app for mobile users
The design of an App requires a multidisciplinary team whose experience in software development and mobile applications is the first skill. The agency has the necessary resources to develop any mobile project taking into account the real needs of the client.
They are experts in their respective fields:
- iOS or Android OS,
- ergonomic coders,
- expert in UX design or UI design…
Customer support from the beginning of the project to marketing.
The agency makes it a point of honor to include the client in all stages of the project. It must identify the project or idea, then refine it. It must understand the expectations in order to provide an aesthetic, ergonomic application that meets the company’s specifications and expectations.
The agency’s “developers” put their expertise as computer scientists and advise the client to obtain the best program for Apple store or Android while taking into account the constraints and specificities of the client’s field of activity. The choice of the right technology is therefore crucial.
The different types of mobile apps
Depending on the project, the agency proposes to develop three types of applications:
- Native application;
- Web app;
- Hybrid.
Natively developed applications require installation on a defined medium, whether it is a tablet or an iPhone or smartphone. They are custom-developed for all operating systems (OS), Android, iOS, BlackBerry OS or Windows Phone.
Web apps are developed to be viewable from a mobile browser. The design resembles that of a native app, but does not work without an internet connection.
Hybrid applications can be recognized by their basic language, HTML, CSS. Jquery, Xcode… They work without bugs on all types of platforms, browsers and operating systems, but be careful, they are less efficient and their functionality is more limited.
The different phases of project design
The development/design phase of a new application involves the customer and the programmers (and ergonomists) who define
- the program, its goals, its usefulness,
- Expectations in terms of functionalities
The second phase of the creation looks at the ergonomics of the APP and develops a storyboard of the different scenarios.
Via a mind mapping, and a builder, they define the navigation possibilities.
Finally, the design phase looks at the general aesthetics of the application via a set of graphic mock-ups. The user interface is not far away…
The last phase concerns the technical architecture, it highlights the technical specifications, the programming and the implementation of the functionalities.
Development and Testing
App Mobile Montreal doesn’t just create apps, it innovates with every project by delivering unique and 100% original software. Developers use the latest advances in programming languages.
Programming languages used
At App Mobile Montreal, each project development is the subject of special attention. They are developed according to the customer’s requirements and for the platform for which they are intended.
Senior developers take over the design of each of them using Java for native Android apps and Swift and/or Objective-C for iOS apps for iPhone.
The design of a mobile application also requires other skills, in particular the use of languages (HTML, CSS, etc.) and the use of various frameworks (Xamarin, Ionic, Cordova, etc.).
The stages of app development
The three-stage development phase.
- Implementation of the application’s graphical interface.
Thanks to a team of seasoned UX and UI designers, each project is designed with precision in mind. Easy to use, fluid and ergonomic, the user interface is attractive, efficient and possibly fun, no detail is left to chance.
- Data integration and application coding.
The developers use their experience and skills to streamline all Back-Office/Web services exchanges by using tailor-made interfaces and connectors. - Securing flows by deploying all the necessary technical and IT measures.
Testing and corrections
App Mobile Montreal ensures the quality and reliability of the applications developed through advanced multi-platform testing batteries including emulator.
App Mobile Montreal also conducts internal testing before distributing the APP to external testers. The customer will also have the test version and will be able to give feedback. Other automated tests take over, particularly on the web service and application part, before integrating the patches.
Note that the entire App Mobile Montreal team uses the agile method to develop and collaborate on each project. Thus, an application under development is automatically subjected to the most rigorous tests.
The final version will be bug-free, fully functional. The delivery of the project’s source code will be through a private and protected link.
Follow-up and support
App Mobile Montreal’s task does not stop with the delivery of newly developed applications.
The agency takes care of the online publication of applications on the Stores (Google Play and Apple store), unless otherwise agreed by the client.
He will also be responsible for the visibility of each application in their respective categories by setting up relevant keywords, screenshots, videos and descriptions… by respecting ASO (App Store Optimization) rules
Once the app is on the market, App Mobile always follows up closely. This step aims to analyze the performance of the application under real conditions and to better optimize it. The agency will also analyze the first user reviews for a possible correction.
He will check the achievement of the objectives through dedicated monitoring tools, in order to validate the results with the client. This will make it possible to estimate the profitability of each application and its return on investment (ROI) after a given launch period.
Maintenance
Maintenance keeps an application running smoothly while keeping an eye on its scalability capabilities.
- Does the app still meet the needs of users?
- What features need to be added?
The project manager helps companies assess the viability of their application over time while proposing new ways to operate and improve it.
The maintenance part inevitably includes the resolution of bugs and malfunctions of an application. App Mobile can thus provide experienced technicians and developers to solve any problem quickly, without impacting the productivity and performance of the application.
App Mobile Montréal places great value on responsiveness and efficiency to serve.
Mobile solutions for all areas of activity!
Smartphone and tablet users are increasingly demanding and have very specific expectations of the applications they use. App Mobile offers its expertise in creating smarter applications, so that each customer profile is given a personalized solution.
Where App Mobile has made its mark
App Mobile develops and releases applications for its customers who are leaders in their respective fields of activity.
The agency works with all types of profiles: individuals and professionals, sole proprietorships, local companies, startups, etc.
This diversity allows it to work in a variety of fields:
- augmented reality and virtual reality,
- geolocation
- online or offline games,
- a platform for collaboration and networking,
- GPS…
App Mobile Montréal also develops applications for the general public that are available on the Apple Store and Google Play Store. He thus diversifies his achievements through all the different types of applications present on the market:
- productivity-related applications,
- gaming apps,
- photo applications,
- Collaborative applications
Mobile applications: cost-effective and well-developed solutions
Creating an application offers many advantages to both individuals and professionals.
They make it possible to expand the field of communication with customers or prospects, while implementing a proximity strategy.
However, it is not enough to have a good idea to create the iPhone application that works and is a hit.
This is where App Mobile comes into play by helping to find the best approach to make the product more convenient, thus providing real added value in a mobile marketing logic.
The winning APPS are:
- Either educational, such as learning apps,
- Either fun and entertaining like gaming applications, sharing platforms
Today, mobile applications are invading the daily lives of smartphone and internet users. For most of them, they become indispensable, thus governing part of their lifestyle and habits.
Just as the internet has promoted many companies to success, applications are real vectors of development that are just waiting to be used.
The cost of a mobile app
It will depend on the technicality and the number of functions that the application will have.
From $5,000 to $150,000, the hours of work will make a considerable difference.
This series of questions allows you to become aware of the technical parameters to be crossed.
- For which operating system?
- How does the mobile user connect?
- Does the user have to create a profile?
- What is the business model of your PPA? How do you make it profitable?
- Should there be a review or rating system?
- Does the app need to link to your website?
- Is it self-contained or does it require Wifi or Internet access?
- Is it collaborative?
- How beautiful do you want it to be?
- Will the app be bilingual? Multilingual?
- Do you need an icon?
Free or paid mobile app?
What are free apps worth?
The free vs. paid business model depends on the goals sought, branding or micro payment.
Offering an application means facilitating its distribution and as long as it becomes essential to the mobile user, your brand benefits from a formidable increase in notoriety. In general, the cost of the application is amortized in marketing costs and can be distributed by advertising banners
Your free APP in 10 minutes!
There are a very large number of proposals for creating free apps on the web.
Phonegap, Makemedroid, Appypia, Mobile conduit, Como, there are dozens of them
Based on intuitive, not to say childish, interfaces, which offer choices of functions to be “implemented” by drag and drop, this software is a toy with limited functions and no possible commercial objective.
The functions offered are minimalist and uninteresting.
Référencement-PME prends en charge les stratégies marketing des entreprises et PME dans la région de Montréal, pour sa plus grande fierté, depuis plus de 15 ans
