WordPress SEO

WordPress is the easiest web platform to manage and reference. This gives the SME business manager the ability to control his content and referencing.

Technology is constantly evolving, the birth of web 2 – which gives the Internet user the ability to interact on the site visited – has given a serious outburst to many “Frame” sites or to the first CMS whose coding was heavy and complex. In 2011, WordPress is the most popular CMS (Content Management System) in the world: 10% of the world’s websites! It’s no coincidence, first and foremost a blogging platform, WordPress now meets the highest requirements in terms of functionality. Favored by its “Open Source” status whose community of enthusiasts is ever more inventive and generous, WorPress is now presented as the web within everyone’s reach. Well-coded templates are legion, pluggins (complementary programs with precise functions) are always more ingenious, while referencing is taken care of from the administrator interface. Finally WordPress is recommended by Matt Cutts , former Google spokesperson for SEO, Matt uses it in preference to Blogger which belongs to Google….

Creating your website with WordPress

As you become aware of your website’s SEO problems, you should consider the evolution of your website’s technology towards WordPress CMSs

The CMS – Content Management System – The Content Management System will revolutionize the relationship that you and your visitors have with your website.

• Interaction on the one hand,
• Editing and adding content by yourself and
• SEO features.
• 100% compatible smartphones
• Easy to link with a mobile app

Referencing a WordPress site

The site’s referencing goes through the few pluggins that the administrator chooses to install. The interface will then be presented as a series of fields/boxes to be filled in, each managing a parameter/criterion and the HTML code that goes with it. No more webmasters, no more geeks with big glasses, the owner of an SME SMI is in control of his site and its referencing.

• Switch to WordPress CMS.
• Installation and configuration
• Respect for the graphic charter and design of the original site.
• URL redirection – PR transmission guarantee.
• Upgrading SEO criteria
• Feature installation via pluggins
• Installing Custom Functions
• Huge community to solve any problems

The advantages (+) of the wordpress site:

• Modification of the CSS to stick to the most absolute requirements.
• Source code changes and technical programming.
• Plugin Configurations
• Advanced Feature Specific Programming

• Take advantage of the ease of installation of WP sites to build a swarm of satellite sites!

SEO plugins in WP

For sites that don’t use Genesis, “All in on SEO” is a must (but Yoast is the most popular), the functions handled by the best SEO plugins include:

• The meta title tag
• 404 Error Handling
• Handling the “canonical” URL definition
• URL redirection
• Automated internal mesh management
• Accessing the Robots txt file in the interface
• Update the sitemap and auto ping to search engines.
• Keyword Competitor Assessment Module (Basic)
• Meta Keyword Tag
• Meta description tag
• The transition of the blog to dofollow
• “Non autoping”

I can go on and on with the most technical…

Partnership with SEW / WordPress website

Référencement PME, SEO web agency in Montreal enriches its services by providing in-depth expertise in the configuration of WordPress templates. Its coding expertise meets the demands of the most demanding. CSS retouching (files that manage the design of the basic template), computer coding of specific functions that will give your site unique features, reinforced anti-hacking security, display speed…

Partnership with Trigramme

Here again, for the sake of efficiency and speed of referencing execution, Google and I work together on major files where our skills are complementary. Dual expertise, strategy confrontation and increased efficiency. Two SEOs with indisputable results – see our sidebars.

Kristof, member of the Quebec SEO Association, Doyouseo