{"id":8543,"date":"2023-08-06T20:18:38","date_gmt":"2023-08-07T00:18:38","guid":{"rendered":"https:\/\/referencement-pme.ca\/writing-a-text-for-the-web-and-structuring-it-seo\/"},"modified":"2025-07-22T12:02:31","modified_gmt":"2025-07-22T16:02:31","slug":"writing-a-text-for-the-web-and-structuring-it-seo","status":"publish","type":"post","link":"https:\/\/referencement-pme.ca\/en\/writing-a-text-for-the-web-and-structuring-it-seo\/","title":{"rendered":"Writing a text for the web and structuring it SEO"},"content":{"rendered":"

Beyond the documentary, entertaining, editorial or literary quality of your content, have you asked yourself the question of structuring your web texts for SEO?<\/p><\/blockquote>\n

If Google “can read”, it is better to organize his reading, to pre-chew the work.<\/p>\n

This text will cover the notions of keyword density, lexical field, paragraph (h tags<\/em> ), photo, general presentation, and text size.<\/p>\n

You should know that the structure of the text matters as much as the content itself if you want your pages to appear in the search results.<\/p>\n

This article tries to take stock of this necessary organization of web writing <\/a> and far from affirming that the model I propose is the only one that works (I don’t have this claim), it will help I hope, people who don’t have an ease for writing to take charge of themselves instead of hiring a web writer<\/a>…<\/p>\n

\"Write<\/a><\/p>\n

Web text, key phrases and variants<\/h2>\n

1) Determining the keyword\/phrase on the page will condition the entire structure of the article.<\/p>\n

2) This word (its variations) will be present in<\/p>\n